White Label SaaS Company SEO Site Case Study
About Business
Software-as-a-Service (SaaS) company
High-value contracts make even low-volume keywords lucrative
Had existing content but lacked rankings and growth
Challenges
No previous Google penalties
Insufficient link authority to boost content rankings
Highly competitive space with expensive CPC keywords
What We Did
Identified 114 "easy win" keywords with $20 avg CPC to target
Found 301 competitive keyword gaps with 300-10,000 monthly searches
Created monthly link building campaigns with diverse anchor text
Guest posted links to easy win keywords and product pages
Published 1000-word blog posts targeting content gap keywords each month
Results
Massive spike in keyword rankings after only 2 months
Organic traffic growth following suit and increasing steadily
Strong potential for more traffic and revenue as links age and site climbs to page 1
Strategic content creation and authoritative links deliver powerful results